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Nermin Moufti & Kristin Lueke

Co-Founders | Field of Practice

Field of Practice is a woman- and member-owned creative studio that designs for change. Comprehensive, transformative branding is our bread and butter. We love designing IRL and digital spaces, environments and experiences that cultivate connection, joy and excellent conversation. We serve scrappy start-ups, conscientious consumer brands and movement organizations alike, from the Collaborative for Gender + Reproductive Equity and Terra Foundation for American Art, to Dentologie, Glean Skincare, and Watermelon Pictures. From visual and verbal branding to digital, print and experience design, we lead with curiosity and craft with care.

Field of Practice is a session presenter for the Design as Activism Symposium.

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