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Executive Academy

Designed to help your business see more possibilities.

At the Institute of Design, we believe great companies happen by design. With bold new methods and groundbreaking research emerging each year, we can offer your organization the unique perspectives necessary to see the opportunities and obstacles ahead, no matter your goals.

Through asynchronous, online team-oriented courses at the ID Academy, your organization will unlock opportunities, meet change head-on, and face the future with a plan for success. Because today, using design in your organization is not only a prerequisite for success—it’s the path to it.

Expert Faculty


Learn the latest in design from international design leaders.

Now organizations can tap the next-level thinking and pioneering practices of ID faculty. At ID Academy, teams engage deeply with content offered by experienced faculty who are both thought leaders and practitioners. Working at the intersection of business and design, ID faculty are constantly applying theory to real organizational contexts and shaping what’s next.


Lectures and Talks

Interactive 1.5–2 hour content modules with synchronous and asynchronous components. Learners gain an understanding of a specific topic and how it can be applied to their work.

Advanced Courses

Learners gain a deep and rigorous understanding of strategic design practices through 10–12 hours of content delivered across five sessions.

1:1 and Group Coaching

We have found that consistent project coaching is one of the best ways to ensure teams are practicing what they have learned and are continuing to embed new skills in their day-to-day projects.


Reinvigorate your organization.

As we enter an era in which organizations more clearly and prominently value design, ID Academy works with organizations to strengthen how design can function most productively within them—how it can consistently create value and have the greatest positive impact.

We can help your organization use design to

  • Realize executive vision
  • Unlock new value streams and market opportunities
  • Grow business sustainably and equitably
  • Shape internal cultural shifts
We need to shift our culture—from thinking about how I make my product successful, to how I make us as a whole successful and serve the broader good of the organization.
—ID Corporate Partner


Cultivate lasting partnerships.

The Institute of Design has provided design training for a number of longtime partners in the past, including Ford, Leadership Greater Chicago, Steelcase, UChicago Medicine, and Year Up.

ID Academy works with companies to both upskill and advance the role and influence of design within their organizations. We create custom learning journeys for our partners through a combination of lectures, flexible courses, and coaching.

Peter Zapf stands in the ID outside courtyard

Peter Zapf

Director of Partnerships and Strategic Initiatives

Contact Peter Zapf for more information about our current offerings and what ID and the ID Academy can provide for your organization.

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