Ruth Schmidt Provides a New Framework for Behavioral Designers
November 10, 2021
- behavioral interventions aimed at transitioning farmers in the Colorado River Basin to water-saving practices were tactically successful—more farmers adopted these practices—yet failed to decrease overall water usage
- nudges encouraging individuals to make higher credit-card autopayments may inadvertently prompt people to reduce the frequency or amount of manual payments
- recommendations to wear masks ignore Black men’s legitimate fears that donning handmade masks pits communal safety against personal safety, due to racial profiling and assumptions of criminality
Read more at Behavioral Scientist.