Introduction to Visual Communication

This course provides the fundamentals for conveying visual information in a way that is effective and clear. Through a deep understanding of structure and context of content, students will learn to apply visual elements, techniques, and principles crafting effective visual messages.

Upon completing this course, students will be able to apply techniques covered to craft effective visual messages.

• Session 1: Introduction & Typography 101
• Session 2: Arrangement
• Session 3: Contrast
• Session 4: Contrast, Cont.
• Session 5: Imagery
• Session 6: Introduction to Information Types
• Session 7: Comparisons/Abstract
• Session 8: Call Outs
• Session 9: Comparisons/Physical
• Session 10: Process
• Session 11: Process, Cont.
• Session 12: Context of Use
• Session 13: Context of Use, Cont.
• Session 14: Final